Wednesday, July 31, 2013

Three Small Business Courses: Branding, Finance and Social Media

The Australian Businesswomen's Network has developed a number of small business courses.?Each course is designed to be attended live or on demand and courses are short, practical and full of great tools and resources.

Here's what's coming up over the coming months - the popular Social Media Crash Course and Small Business Finance Course both return and have early-bird specials ending in August, plus we announce the new small business branding course -?Your Business. Your Brand, which will provide essential information and training on how to use big-business branding tactics to establish your small business as an industry leader and to stand out from your competition.

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Make a big impact, quickly by attending one, or all, of our upcoming small business courses.


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The Social Media Crash Course

Get Social Media Strategies for Small Business, Fast

Social Media is how small business can effectively attract new business, generate leads, find new suppliers, conduct research and build a sense of community around their brand.

The Social Media Crash Course is an easy way to quickly and effectively learn about the best social media platforms for your business, and how to use these to drive great results.

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This small business course will take you through:

  • Why social media matters and why you should be using it
  • Building your personal profile
  • The best social networks to join, tools to use and strategies for success
  • Incorporating social media into business operations without being a spammer
  • Examples of how people and businesses are using social media successfully
  • ...and much more!

Learn more about this small business course

The Social Media Crash Course
Dates: 10 and 17 Sept 2013
Time: 10:30am - 12:00pm AEST

Hurry - Price until 14 August:


Premium Members: $95
Non-Members: $125

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Price after 14 August:


Premium Members: $125
Non-Members: $190


Small Business Finance Course

Understand the fundamentals of good financial management

When it comes to business, money really does 'make the world go 'round'.

Managing your cash flow and your accounts properly is as important as getting new business. Even if you choose to hire a bookkeeper to manage your books, understanding the fundamentals of good financial management will put you ahead of the game.

This small business course will look at the critical aspects that underpin the financial management aspect of your business.

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During this three-part course, you will:

  • Formulate or review your own budget Identify opportunities to improve profitability
  • Discover tools to make managing your finances easy
  • Uncover ways to make numbers align to your business goals
  • Learn what to ask your accountant to be sure you get the best tax advantages
  • Uncover the role of outsourcing plays in money management
  • ...and much more!

Learn more about this small business course

Small Business Finance Course
Dates: 18 Sept, 2 and 16 October 2013
Time: Read details here

Hurry - Price until 28 August:


Premium Members: $95
Non-Members: $145

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Price after 28 August:


Premium Members: $145
Non-Members: $195


Your Business. Your Brand.

Winning Brand Strategies for Small Business

Branding isn't just for big brands. Your small brand can stand out just as much as businesses with much bigger budgets when you discover winning brand strategies that work for small business.

The new 'Your Business. Your Brand.' small business course introduces you to proven brand strategies that you can use to build your brand on a limited budget.

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Attend this course and you'll learn:

  • Big brand strategies for small brands
  • How to establish your brand as an industry leader
  • How to stand out from your competition
  • Positioning strategies that work on a budget
  • Branding tactics that will allow you to make a big impact, quickly

Learn more about this small business course

Your Business. Your Brand.
Dates: 30 October and 6 November 2013
Time: 11:00am - 12:30pm AEDT

Hurry - Price until 2 October:


Premium Members: $95
Non-Members: $145

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Price after 2 October:


Premium Members: $145
Non-Members: $195

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We hope you'll join us. Call 1300 720 120 if you have any questions, and to register.

Source: http://www.abn.org.au/blog/small-business-courses-branding-finance-social-media/?utm_source=rss&utm_medium=rss&utm_campaign=small-business-courses-branding-finance-social-media

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